Design Dept.

Bs-lab is focused on the study of shapes and the quality and durability of materials, to create collections with strong aesthetic and functional personalities, free from seasonality.

The pursuit of harmony

Designing a shoe, choosing the right components, combining colours, is not just an expression of creativity.

It is about finding the right balance between brand identity, market expectations, wearing comfort and technical performance.

An overall view

The best results are obtained when you create an association with the brand that allows you to learn, collection after collection, the strong points, the critical points, the margins for improvement and to invest in technological innovation.

"Design is not just what it looks like and feels like.
Design is how it works.” - Steve Jobs